Hafiz Mustafa is one of the world’s oldest dessert shops, open since 1864. Now the company operates three factories and 24 branches around the world, from London to Dubai. But as it expands globally, the company says it’s not just selling sweets \u2014 it’s selling a slice of Turkish culture. We visited the kitchen and flagship store to see how this historic confectioner is preserving one of Turkey’s most iconic desserts.<\/p>\n
https:\/\/www.hafizmustafa.com\/<\/a><\/p>\n 00:00 – Intro —————————————————— MORE STILL STANDING VIDEOS: Business Insider tells you all you need to know about business, finance, tech, retail, and more.<\/p>\n Visit our homepage for the top stories of the day: https:\/\/www.businessinsider.com<\/a> How A 162-Year-Old Turkish Delight Shop Became A Global Dessert Empire | Still Standing | Business Insider<\/p>\n","protected":false},"excerpt":{"rendered":" Hafiz Mustafa is one of the world’s oldest dessert shops, open since 1864. Now the company operates three factories and<\/p>\n","protected":false},"author":1,"featured_media":87023,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[14],"tags":[],"class_list":["post-87007","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business"],"_links":{"self":[{"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/posts\/87007","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/comments?post=87007"}],"version-history":[{"count":0,"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/posts\/87007\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/media\/87023"}],"wp:attachment":[{"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/media?parent=87007"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/categories?post=87007"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/tags?post=87007"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n01:04 – Making Turkish Delight
\n02:37 – Sourcing Quality Ingredients
\n03:17 – Cooling, Rolling, and Cutting
\n04:24 – Chef H\u00fcseyin’s Backstory
\n05:18 – Machines vs. Handcrafted
\n05:50 – Packaging and Consumption
\n06:44 – History of the Dessert
\n07:41 – Current Ownership
\n08:19 – Expanding Hafiz Mustafa Internationally
\n09:13 – Awards, Research, and Development
\n10:04 – Cultural Importance and Competition
\n10:49 – Baklava
\n11:51 – Serving Customers
\n12:38 – Continued Expansion and Education<\/p>\n
\n#turkishdesserts #turkishdelight #desserts #stillstanding <\/p>\n
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