{"id":88123,"date":"2026-04-05T14:43:50","date_gmt":"2026-04-05T14:43:50","guid":{"rendered":"https:\/\/nicheblog.top\/news\/why-you-need-to-know-about-friction-maxxing-ft-shorts\/"},"modified":"2026-04-05T14:43:50","modified_gmt":"2026-04-05T14:43:50","slug":"why-you-need-to-know-about-friction-maxxing-ft-shorts","status":"publish","type":"post","link":"https:\/\/nicheblog.top\/news\/why-you-need-to-know-about-friction-maxxing-ft-shorts\/","title":{"rendered":"Why you need to know about \u2018friction-maxxing\u2019 | FT #shorts"},"content":{"rendered":"<p>Friction in the context of work is the antidote to ultra-convenient tech, such as asking AI to answer our questions <!--more--> and sitting half-attentive in virtual meetings. Working It editor Isabel Berwick explains how the emerging trend of increasing friction, or friction-maxxing, could make work more meaningful and feel more human.\u2060<\/p>\n<p>#shortfeed #shortsviral #shortsvideo #shortsyoutube #shorts <\/p>\n<p>\u25ba Enjoying FT content? Get a daily slice of the very best FT journalism with FT Edit. Free for 30 days then just \u00a34.99 a month<\/p>\n<p>See if you get the FT for free as a student (<a href=\"http:\/\/ft.com\/schoolsarefree\" target=\"_blank\" rel=\"nofollow\">http:\/\/ft.com\/schoolsarefree<\/a>) or start a \u00a31 trial: <a href=\"https:\/\/subs.ft.com\/spa3_trial?segmentId=3d4ba81b-96bb-cef0-9ece-29efd6ef2132.\" target=\"_blank\" rel=\"nofollow\">https:\/\/subs.ft.com\/spa3_trial?segmentId=3d4ba81b-96bb-cef0-9ece-29efd6ef2132.<\/a><\/p>\n<p>\u25ba Check out our Community tab for more stories: <a href=\"https:\/\/www.youtube.com\/\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.youtube.com\/<\/a>@FinancialTimes\/community<br \/>\n\u25ba  Listen to our podcasts: <a href=\"https:\/\/www.ft.com\/podcasts\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.ft.com\/podcasts<\/a><br \/>\n\u25ba  Follow us on Instagram: <a href=\"https:\/\/www.instagram.com\/financialtimes\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.instagram.com\/financialtimes<\/a><br \/>\n\u25ba  Follow us on Instagram: <a href=\"https:\/\/www.tiktok.com\/\" target=\"_blank\" rel=\"nofollow\">https:\/\/www.tiktok.com\/<\/a>@financialtimes<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Friction in the context of work is the antidote to ultra-convenient tech, such as asking AI to answer our questions<\/p>\n","protected":false},"author":1,"featured_media":88139,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[14],"tags":[],"class_list":["post-88123","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business"],"_links":{"self":[{"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/posts\/88123","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/comments?post=88123"}],"version-history":[{"count":0,"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/posts\/88123\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/media\/88139"}],"wp:attachment":[{"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/media?parent=88123"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/categories?post=88123"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nicheblog.top\/news\/wp-json\/wp\/v2\/tags?post=88123"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}