Today you’re going to learn 9 of my favorite on-page SEO strategies.<\/p>\n
I probably don’t need to tell you that on-page SEO has changed a lot over the last few years. Today, Google is VERY sophisticated about how they evaluate a page’s content…which means that old school keyword optimization doesn’t work as well as it used to.<\/p>\n
Fortunately, there are still a bunch of techniques that you can use to rank high in Google. I cover all 9 of them in this video.<\/p>\n
Our first factor is to use short URLs. Industry studies show that pages with short URLs may have a slight edge in Google’s search results. You also want to include your keyword in your URLs.<\/p>\n
Next up, we have LSI keywords. These help Google understand the context of your page’s content.<\/p>\n
You also want to publish long content on your blog. Why? Longer content tends to rank better in Google. <\/p>\n
Don’t forget to optimize your title tag for CTR. In the video I show you two strategies that can help boost your click-through-rate.<\/p>\n
Also, add a few external links in each article. I reveal a study in this video that shows why external links are important. Don’t forget about internal linking. This is also important.<\/p>\n
Our second-to-last tip is to optimize your page (and website) for sitespeed. This is one of the few ranking factors that Google has confirmed that they use.<\/p>\n
Finally, include multimedia in your content. I’ve found that this helps boost user engagement –something that search engines directly measure.<\/p>\n
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