Erewhon Market, an upscale Los Angeles-based grocery chain known for its pricey wellness smoothies, is facing growing backlash online after reportedly forcing a TikTok creator to remove her viral dupe recipe videos. <\/p>\n
The creator, known as \u201cThe Certified Beverage Girl,\u201d revealed she received a cease and desist letter from the company and later disclosed she was a former employee\u2014raising questions about why she was singled out while other creators continue to post similar content. Her followers rallied in support, criticizing Erewhon\u2019s aggressive legal approach and calling out the company\u2019s attempt to silence affordable alternatives.<\/p>\n
The controversy has reignited criticism over Erewhon\u2019s high prices and a recent health scare at its Santa Monica location, which temporarily shut down a tonic bar due to a cockroach infestation. <\/p>\n
The brand\u2019s status as a Certified B Corporation, which suggests a commitment to ethics and transparency, has also come under scrutiny in light of these events. Erewhon Market, an upscale Los Angeles-based grocery chain known for its pricey wellness smoothies, is facing growing backlash online after<\/p>\n","protected":false},"author":1,"featured_media":12442,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-12439","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trending"],"_links":{"self":[{"href":"https:\/\/nicheblog.top\/viralvideos\/wp-json\/wp\/v2\/posts\/12439","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nicheblog.top\/viralvideos\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nicheblog.top\/viralvideos\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nicheblog.top\/viralvideos\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nicheblog.top\/viralvideos\/wp-json\/wp\/v2\/comments?post=12439"}],"version-history":[{"count":0,"href":"https:\/\/nicheblog.top\/viralvideos\/wp-json\/wp\/v2\/posts\/12439\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nicheblog.top\/viralvideos\/wp-json\/wp\/v2\/media\/12442"}],"wp:attachment":[{"href":"https:\/\/nicheblog.top\/viralvideos\/wp-json\/wp\/v2\/media?parent=12439"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nicheblog.top\/viralvideos\/wp-json\/wp\/v2\/categories?post=12439"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nicheblog.top\/viralvideos\/wp-json\/wp\/v2\/tags?post=12439"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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