Co-Hosts: Kara Scheideler (VP, Poster Child (Microsoft’s Creator AOR) & Joey Maestas ( Head of Consumer Creators, Microsoft)
Session summary: A behind the scenes look at how today’s creators shape culture, build communities, and turn ideas into movements that live far beyond social media. From content creation and storytelling to real time audience engagement, this session explores how creators stay relevant, move at the speed of culture, and bring ideas to life using tools like Windows and AI to support the creative process. Designed for authentic conversation, strong social moments, and practical insights the audience can immediately apply.
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