
She’s an LA influencer time-traveling through history — and she’s completely fake. Chloe vs. History has racked up millions of views on Instagram and YouTube, with audiences genuinely debating whether she’s a real person. She isn’t. Behind the character is Jonathan, a former customer service worker with zero filmmaking background who built a full-time business around a single AI-generated persona.
In this episode of Creation Theory, we meet Jonathan Laramy and find out how he built Chloe from scratch — the tools, the workflow, the cost per video, and why the whole operation didn’t start making real money until he moved from short-form to long-form YouTube.
00:00 — Who is Chloe?
01:00 — Jonathan’s background (spoiler: not a filmmaker)
02:00 — How Chloe Started
02:50 — How much Jonathan makes
04:05 — Did Jonathan want to remain anonymous?
05:10 — How Jonathan created Chloe
06:24 — Copycat channels
08:26 — Is this AI slop?
09:50 — What is Chloe’s audience?
10:45 — Historical accuracy
12:05 — Jonathan’s process
15:30 — How much does a Chloe video cost to make?
17:00 — What brands would Chloe represent?
19:35 — What’s next for Chloe?
20:35 — Will Chloe ever admit she’s AI?
21:04 — Should human storytellers feel threatened?
22:08 — Addressing negative comments
23:15 — Credits
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#aiinfluencer #aifilmmaking #chloevshistory #aiyoutuber #CreationTheory
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I Created An AI Influencer, Then Quit My Job | Creation Theory | Insider Tech
